The board
- Hours
- Full time
- Where
- New York, New York, United States of America
- Posted
- 6 days ago
The Analyst will perform comprehensive market research on the global media and advertising marketplace. This role is central to understanding advertising trends, estimating market performance, and pivotal in delivering strategic insights that enable both internal teams and external subscribers to maintain a competitive marketplace advantage.
What you'd do
- Monitor and analyze advertising market trends across a portfolio of 20+ global markets and 10+ media categories, with the US advertising market as one of the core focuses
- Track the growth of ad revenues among top media companies across digital, television, publishing, radio, cinema, direct mail and out-of-home (OOH) media
- Analyze and understand how key market drivers, including audience trends, media cost inflation, macroeconomic conditions and emerging technologies, impact advertising spending and market dynamics
- Identify and track spending trends across various client categories including retail, automotive, finance, and other key verticals
- Present data-driven insights in formats tailored for both technical and non-technical stakeholders
- Collect advertising spend data from various internal and external sources to build, maintain, and update comprehensive databases
- Ensure accuracy, consistency, and integrity of all data across multiple platforms and reporting systems
- Maintain strong working relationships with a global network of Omnicom agency colleagues across the United States and international markets
- Exchange data, insights, and market intelligence with research, investment and strategy teams throughout the organization
- Communicate findings through written reports, presentations, and data visualizations
- Starts
- 2026-09-29