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Internship
Marketing
Marketing Rotation Internship (Spring and Summer 2027)
Wellmark · Internships
- Hours
- Intern
- Where
- Des Moines, IA
- Posted
- Sep 11
What’s Marketing at Wellmark? Marketing encompasses every part of strategic work to acquire and retain members and clients for Wellmark’s health plan products and services. It includes brand management, value proposition development, performance marketing campaigns, digital and content marketing, sponsorship activations and operations management aligned to driving measurable business outcomes.
What projects might I support? As a rotation program, you’ll receive exposure to Wellmark’s diverse marketing activities and have an opportunity for exposure to all aspects of marketing. This position will have the opportunity to interact across teams within Wellmark Marketing, primarily supporting planning and execution of marketing campaigns.
What you'd do
- Assessing marketing collateral and promotional materials we make available to agents and employers and developing improvement recommendations.
- Coordinating annual updates to member enrollment materials.
- Planning and executing sponsorship activations.
- Assisting in data analysis of marketing campaigns .
- Usage of marketing technology to develop and deliver marketing tactics
- Researching competitor marketing programs and evaluating Wellmark program performance.
- Developing strategies to increase use of plan benefits or health programs.
- Researching and writing proposals for department investments and improvements.Ready to bring your strengths to Wellmark?
- Review the qualifications below.
- If the position is a match with your passion, interests and skills, submit your application today!
What they want
- Current junior or senior pursuing a bachelor's degree in marketing or related business program.
- Strong verbal and written communication skills.
- Ability to take initiative, prioritize and handle multiple tasks simultaneously
- Ability to use data to inform decisions and make recommendations.
- Proficient with Microsoft Office Suite
- Ability to learn technology tools and systems to track, manage, develop and deploy work
- Available to work 10-20 hours/week during the academic year, either hybrid or fully remote
- Available to work 40 hours/week during the summer; required in-office days of Tuesday, Wednesday and Thursday, with additional days in office pending role requirements.
- Preferred: knowledge or experience in Adobe marketing platforms and Adobe creative cloud
About Wellmark · Internships
Why choose an internship with Wellmark? We strive to offer meaningful work that assists in your professional development and provides value to the team. You will gain valuable experience within the health insurance industry and put the skills and knowledge you’ve acquired in school to practice this summer during our 2027 Summer Internship Program.